Moving Day

July 26, 2011


If you have been following The Copywriters Desk, then you know that I have just moved from Blogger. All posts will be made here, so be sure to stop back in and check out the latest posts, news and copywriting tips in the near future. If you need to contact me with a question or […]

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Everybody’s a Writer These Days – Warning! Professionalism Wanes

July 24, 2011


The digital world has made it possible for anyone to pick up a computer and write. E-book writers, novelists and copywriters from all over the world, from every walk of life can publish their work now. Is this necessarily a good thing? Well, it really kind of depends on which end of the deal you’re […]

Quality or Price – Isn’t Copywriting All the Same?

July 18, 2011


Copywriting is copywriting….right? Well, yes and no. While most copywriters and freelance writers perform the same tasks, they are not all the same. Pricing, skills, grammar, attention to detail, voice and fluency are all different from one writer to the next. We all have special skills and different elements that we can bring to a […]

"Nice Meeting You" by Phil Torcivia – Book Review

April 21, 2011


I just fininshed reading a book by Phil Torcivia. It’s not his new book “Just a Nice Guy” but I usually like to start at the beginning. Phil’s new book is scheduled to come out before May 1st. However, you can currently get it on Kindle – before actual publication! Phil is a relationship writer […]

Upcoming Review Here at the CopyWriter’s Desk

April 12, 2011


I will be performing a book review, here, at the copywriter’s desk. Actually, it will be four reviews. Phil Torcivia is an author that has published, to date, four different books on dating, love, and relationships. However, these are not your typical relationship books. These books are humurous, funny, and simply a riot to read. […]

The Copywriter’s Unwritten Code of Ethics

February 10, 2011


Whether you are hiring a copywriter or performing work for a client, there is an unspoken code of ethics you should be aware of. Adhering to copywriter ethics ensures that clients receive the best services possible. It also protects our way of living. If you are not aware of the copywriter code of ethics, you […]

A Better Way to SEO

January 18, 2011


We have all seen it, one time or another. SEO articles written for search engines. They don’t make sense. Sentence structure and flow are not intended for human consumption. This is abuse of a highly functional marketing tool and it gives SEO articles a bad name. Poorly written SEO articles are:-unprofessional-incoherent-cost you business I have […]