Browsing All Posts filed under »code of ethics«

Can You Receive Discount Services from Your Current Copywriter? Find Out Why and How

August 31, 2011

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Sometimes, when a client hires a copywriter, they have a one-track mind. All they are thinking about is getting the current task at hand completed. Maybe they just need a white page or maybe they are just interested in getting their website copy created. Whatever the need, or whatever the reason, when a new need […]

Want the Best From Your Copywriter? Give Your Copywriter Two Essential Items

August 25, 2011

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Hiring a copywriter is one of the best decisions you can ever make for your company, especially if you have found one that can match your marketing style and brand. What some business and site owners may not realize, however, is that the success of the project will depend partially on your communication with the […]

Moral Convictions – Are There any Jobs You Won’t Take as a Copywriter?

August 3, 2011

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Businesses that have different morals than you do. Businesses that sell a product you don’t believe in. Businesses that are dishonest. Businesses that try to cover up bad reviews by paying you to “build them up.” Businesses that you know are scamming people…..Where do you draw the line? I believe it is different for everyone. […]

Is Your SEO Copywriter Hurting Your Business? – 5 Things Your SEO Copywriter Won’t Tell You

August 1, 2011

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SEO copywriting can make your site more appealing to the search engines, organically driving more traffic in your direction – when it is done correctly. Done incorrectly, your website can face hefty penalties from the search engines. You can even be BANNED from search engines. This fact has placed SEO copywriting in a very difficult […]

The Copywriter’s Unwritten Code of Ethics

February 10, 2011

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Whether you are hiring a copywriter or performing work for a client, there is an unspoken code of ethics you should be aware of. Adhering to copywriter ethics ensures that clients receive the best services possible. It also protects our way of living. If you are not aware of the copywriter code of ethics, you […]